Back to overview

Sport as The Ultimate Brand Playground – Rexona's Winning Game

Speaker:

Emily Heath
Global Brand Director
Rexona/Sure, Unilever
Lastname with H

About the session:

Sport unites people, sparks raw emotion, and creates unforgettable shared moments. Discover how Rexona transforms movement into powerful, culture-shaping stories that connect brands with audiences in the most authentic way.

Language: English

More Sessions

Sponsorship & Brands
Stage X2

Tech Meets Tradition: How Bitpanda and AC Milan Are Rethinking Sponsoring

Dominik Beier
Bitpanda
Lastname with B
Maikel Oettle
AC Mailand
Lastname with O
Stage X2
false
Football
Economy & Society
Stage X2

Impact Investing in Sport: From Good Intentions to Measurable Added Value

Johannes B. Kerner
Showmaster & Football Commentator
Lastname with K
Franziska Fey
DFL Stiftung
Lastname with F
Andreas Luthe
VfL Bochum
Lastname with L
Benedikt Alt
Value for Good
Lastname with A
Niko Kappel
VfB Stuttgart
Lastname with K
Stage X2
false
Football
Commercialization
Marketing & Communication
Stage X2

Winning the Brand Race: Positioning Strategies for Teams in Icon & Baller League

Felix Kroos
Einfach mal Luppen
Lastname with K
Meira Werner
Eintracht Spandau
Lastname with W
Samir Kizaoui
Sportfive
Lastname with K
Thorsten Storm
The Pack FC
Lastname with S
Jannik Kirchner
DNA Athletics
Lastname with K
Stage X2
false
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.