Participation Sports in Practice: 3 New Formats for Reach, Activation, and Growth

Speaker:

Anja Lüthi

Manager Strategic Communications & Events

Infront

Franziska Schewe

Head of Sales Active Lifestyle DACH

Infront

Fabio Jetses

Team Lead Sponsoring & Cooperations

XLETIX

Commercialization

Marketing & Communication

Floor Y - Masterclasses

About the session:

With easily accessible, innovative formats, Infront appeals to target groups that are often missing in traditional sports: children, newcomers, running communities, and companies. These offerings promote lasting enjoyment of exercise, strengthen communities, and form the basis for continuous growth in an active future.

Language: German

Masterclasse present by Infront

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Participation Sports in Practice: 3 New Formats for Reach, Activation, and Growth

Speaker:

About the session:

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Participation Sports in Practice: 3 New Formats for Reach, Activation, and Growth

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