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Agentic Commerce: How Data-Driven Intelligence Creates Growth for Clubs and Venues
Speaker:
Giuseppe Lumia
Strategic Lead & Entertainment
Unzer
Lastname with L
Pascal Beij
CCO
UNZER
Lastname with B
Hannes Glässer
Head of Digital, CX & Data Analytics
RB Leipzig
Lastname with G
Julien Wegener
Sales Manager
snec
Lastname with W
About the session:
Clubs and venues are investing heavily in digital touchpoints and fan communication. The masterclass shows how data-driven intelligence translates fan engagement into commerce. The presentation will be complemented by a panel discussion with representatives from clubs, venues, and technology companies, who will discuss practical opportunities, limitations, and prerequisites for sustainable growth in sports.
Language: German
Masterclasse present by Unzer
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