Sessions

Here you will find an overview of our sessions

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Digitalization
Sports Tech
Commercialization
Marketing & Communication
Media
Stage X3

Global Monetization of Live Sports: Google & DAZN’s Scalable Ad Strategy for the FIFA Club World Cup

Justin Gupta
Google
Lastname with G
Patrick Kettenbach
DAZN
Lastname with K
Stage X3
English
false
Sponsorship & Brands
Stage X2

Touchdown, Homerun, Dream Goal: The Success Strategy of the Lovebrand Strauss

Henning Strauss
Strauss
Lastname with S
Stage X2
German
false
Sponsorship & Brands
Marketing & Communication
Stage X2

How Uber positions itself in sponsorship

Christoph Weigler
Uber
Lastname with W
Stage X2
German
false
Digitalization
AI
Sports Tech
Football
Media
Stage X1

Redefining the Fan Experience: Sevilla FC's Blueprint for the Digital Era

Jara Cisneros
Sevilla FC
Lastname with C
Stage X1
English
false
Fashion
Stage X1

Transcending Sport: How to Break Through Traditional Norms and Develop New Cultural Relevance

Sonya Kondratenko
FC Athens Kallithea
Lastname with K
Stage X1
English
false
Marketing & Communication
Commercialization
Digitalization
Media
Stage X3

Zebra FC, Creator Lab, Juventus Forward: Inside Juventus’ Transformation into a Media Powerhouse

Marco Castellaneta
Juventus Football Club
Lastname with C
Stage X3
English
false
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CCH - Congress Center Hamburg
Congressplatz 1
20355 Hamburg
https://www.cch.de/en/visit/arrival
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