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Fragmented Future: National Media’s Battle for Premium Sports Rights

Speaker:

Charly Classen
Executive Vice President, Sports & Customer Operations, Member of the Management Board
Sky Deutschland
Lastname with C
Axel Balkausky
Sports Coordinator
ARD
Lastname with B
Commercialization
Stage X1

About the session:

The balance of power and monetization models in the media are changing. Which business models have a future? Fragmentation and new market entrants are shaping competition for sports rights in the premium segment. What does this mean for fans, rights holders, and national media companies?

Language: German

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Fragmented Future: National Media’s Battle for Premium Sports Rights

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