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Women's Football Marketing as Value Add: Rethinking Digital Touchpoints

Speaker:

Torge Cordes
Sales Manager
WallDecaux
Lastname with C
Jan-Luca Lossau
Marketing Coordinator Women’s Football
SV Werder Bremen
Lastname with L

About the session:

How can you bring women's soccer to where people are on the move—and create genuine shared moments beyond the stadium? WallDecaux and Werder Bremen show how the WERDERFRAUEN home games are broadcast via live ticker on digital OOH screens, allowing fans throughout Bremen to share in the excitement.

Language: German

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