Back to overview

Sport as a driver of the economy and society – and the Olympics as an accelerator?

Speaker:

Karsten Petry
Board Member for Marketing, Sales, and Events
Stiftung Deutsche Sporthilfe
Lastname with P
Aydan Özoğuz
Chairperson of the Committee for Sport and Volunteerism
German Bundestag (SPD)
Lastname with Ö
Pia Greiten
President
Athleten Deutschland e.V.
Lastname with G

About the session:

Sport in Germany – between social backbone and political footnote. What does sport bring to Germany and society? What more could it achieve with the right support? And how can the Olympics in Germany be a vision that inspires not only officials, but also athletes, sponsors, and the general public? A talk about politics, responsibility, and the power of sport to be more than just exercise.

Language: German

More Sessions

Economy & Society
Stage X3

Sport as a driver of the economy and society – and the Olympics as an accelerator?

Karsten Petry
Stiftung Deutsche Sporthilfe
Lastname with P
Aydan Özoğuz
German Bundestag (SPD)
Lastname with Ö
Pia Greiten
Athleten Deutschland e.V.
Lastname with G
Stage X3
false
Football
Digitalization
Marketing & Communication
Stage X3

How Liverpool FC Streamlines Production Workflows to Connect with its Global Fanbase

Andy Fletcher
Liverpool FC
Lastname with F
Paul Stafford
Liverpool FC
Lastname with S
Stage X3
false
Football
Marketing & Communication
Economy & Society
Commercialization
Stage X3

Building Independent Powerhouses: Mercury13’s Vision for the Future of Women’s Football

Victoire Cogevina Reynal
Mercury13
Lastname with R
Stage X3
false
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.