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Innovation, Reach, Business: How New Sporting Events Become International Brands

Speaker:

David Klemperer
Director Sports & Special Events
PRG
Lastname with K
Tech-Park

About the session:

Today, successful sports formats are driven by creative production, compelling protagonists, and contemporary event concepts. Experts discuss the strategies needed in a competitive event landscape to achieve lasting relevance, efficient logistics, and long-term business success.

Language: German

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