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Driving Measurably More Stadium Attendance in Women’s Football with Multi-Channel Campaigns

Speaker:

Christopher Brüggemann
Senior Sales Manager
Adsquare
Lastname with B
Michael Fritz
Co-Founder & Managing
Broadaly
Lastname with F
Sports Tech
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About the session:

How does 1. FC Union Berlin reach new audiences for women’s football? This case study demonstrates how data-driven marketing activities across DOOH, audio, and retail media measurably increase reach and ticket sales.

Language: German

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Congressplatz 1
20355 Hamburg
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Altes Hafenamt
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