← Back to overview
Brand Meets Myth: How FC Bayern and Adidas Are Shaping the Future of Football
Speaker:
Bjørn Gulden
CEO
Adidas
Lastname with G
Jan-Christian Dreesen
Chairman of the Management Board
FC Bayern München
Lastname with D
About the session:
When brand meets myth, standards are set. Bjørn Gulden and Jan-Christian Dreesen discuss the power of long-term partnerships, economic responsibility in top-level soccer, and the question of how innovation, commerce, and values can come together in a globalized soccer world. A talk about leadership, trust, and the next stage in the evolution of the game.
Language: German
More Sessions
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
.webp){kind=logo}
