United by Sport: Scaling a Customer-Led Brand

Speaker:

Céline Del Genes

Global Chief Customer Officer

DECATHLON

Sponsoring & Brands

Marketing & Kommunikation

Wirtschaft & Gesellschaft

Fashion

Saal X3

Über die Session:

How can a global sports brand create impact by bringing people together through sport while staying accessible to all? Céline Del Genes shares how Decathlon is evolving into a customer-led brand that connects wellbeing, innovation and emotional relevance at global scale.

Sprache: Englisch

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United by Sport: Scaling a Customer-Led Brand

Speaker:

Über die Session:

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