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Sports Tech

Whether it's smart wearables, new broadcasting formats, or the use of AI and VR, tens of billions of euros are being poured into new technologies, products, and ideas that are set to shape the sporting experience of tomorrow. But where exactly? Real insights and business cases can be found on our Sport Tech Stage.
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Sports Tech
Tech-Park

Driving Measurably More Stadium Attendance in Women’s Football with Multi-Channel Campaigns

Christopher Brüggemann
Adsquare
Lastname with B
Michael Fritz
Broadaly
Lastname with F
Tech-Park
German
false
Sports Tech
Commercialization
Tech-Park

The RUN on Running Events

Tanja Spill
GID-Projects
Lastname with S
Sebastian Messerschmidt
Sports Commentator
Lastname with M
Tech-Park
German
false
Sports Tech
AI
Tech-Park

More Than Just Service: 1. FC Köln’s AI Chatbot

Ulf Loetschert
LoyJoy
Lastname with L
Merlin Klüver
1. FC Köln
Lastname with K
Tech-Park
German
false
Sports Tech
Football
Tech-Park

Leveling the Playing Field: Affordable Offside Tech That Keeps the Game Moving

Markus Garscha
Sportec Solutions
Lastname with G
Tom Janicot
Sportec Solutions
Lastname with J
Tech-Park
English
false
Sports Tech
Football
Stage X1

Turning Data into Emotion: How Automation elevates Every Fan Interaction

Christian Holzer
Sportec Solutions
Lastname with H
Victor Guevara
Leagues Cup
Lastname with G
Andreas Heyden
Dyn Media
Lastname with H
Stefan Schuster
Sportec Solutions
Lastname with S
Stage X1
English
false
Sports Tech
eSports
Tech-Park

Live Show Match: Experience the Virtual Bundesliga up Close

Felix Rentschler
DFL
Lastname with R
Torben Kessler
Sky Deutschland
Lastname with K
Berkay Demirci
FC St. Pauli
Lastname with D
Brandon Wüschem
Hamburger SV
Lastname with W
Tech-Park
German
false
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