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Economy & Society

Sport is much more than just an economic driver. It inspires people, shapes values, and strengthens social cohesion. The focus is on topics such as Germany's Olympic bid, the new Sports Promotion Act, and the future prospects for sport in Germany.
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Economy & Society
Media
Stage Z

Visions for the Future of German Sport: What Sport in Germany Is – and What It Could Be

Dr. Christiane Schenderlein
Federal Republic of Germany
Lastname with S
Christine Strobl
ARD
Lastname with S
Christian Seifert
Dyn I Stiftung Deutsche Sporthilfe
Lastname with S
Pia Greiten
Athleten Deutschland e.V.
Lastname with G
Stage Z
German
true
Football
Economy & Society
Stage Z

Ready for FIFA WC 2026: Key Lessons and Insights from Leading the NY/NJ World Cup Host Region

Tammy Murphy
FIFA World Cup 2026
Lastname with M
Philip D. Murphy
New Jersey
Lastname with M
Stage Z
English
true
Economy & Society
Stage Z

Germany, a Top Sports Nation? What Politics and Sports Must Resolve Now

Bernd Neuendorf
DFB
Lastname with N
Otto Fricke
DOSB
Lastname with F
Andy Grote
Free and Hanseatic City of Hamburg
Lastname with G
Stage Z
German
true
Football
Commercialization
Economy & Society
Stage X2

Game-Changers Rising: Capital, Vision & the New Power of Women’s Football

Verena Pausder
FC Viktoria Berlin Women
Lastname with P
Kara Nortman
Monarch Collective & Angel City FC
Nachname mit N
Stage X2
English
true
Economy & Society
Stage X3

The Rise of New Sports: Visions, Growth and Sustainable Business Models

Marco Sautner
Infront Germany
Lastname with S
Rob Mitchell
Premier Padel
Lastname with S
Moritz Fürste
Hyrox
Lastname with F
David Fischer
Icon League
Lastname with F
Stage X3
English
true
Economy & Society
Commercialization
Stage X3

Sports as a Growth Area: Who is Investing in the Market, Why, and How

David Kuczek
HV Capital
Lastname with K
Stefan Ludwig
Deloitte
Lastname with L
Iris Cordoba Mondejar
Global Sports Innovation Center
Lastname with M
Stage X3
English
true
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