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Make or Buy? The Future of Comprehensive Marketing

Speaker:

Speakers to be announced soon

About the session:

How will marketing in club football look in the future? Will it lie more in the hands of the clubs themselves, or will partnerships with agencies remain essential? Leading Bundesliga managers and marketers discuss growth, areas of tension, and new models of cooperation. An open look at interests, value propositions, and the question of what clubs will truly want – and need – in the future.‍

Language: German

Speakers to be announced soon

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