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Sponsoring & Brands

Zielgruppen ändern sich, Werte verschieben sich, Erwartungen steigen. Marken müssen heute Haltung zeigen. Sponsoring ist längst mehr als ein Logo auf dem Trikot: Es geht um Storytelling, Impact und echte Erlebnisse. Welche Strategien schaffen nachhaltige Bindung und echte Nähe zu Communities?
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Sponsoring & Brands
Marketing & Kommunikation
Vermarktung
Saal X1

From Milwaukee to the World: How the Bucks Expand Markets, Build Strategic Partnerships, and Execute Global Growth

Shivs Thevarr
Milwaukee Bucks
Nachname mit T
Saal X1
Englisch
false
Sponsoring & Brands
Marketing & Kommunikation
Fashion
Wirtschaft & Gesellschaft
Saal X1

The Intersection of Sport, Lifestyle, and Culture: Forge Deeper Customer Bonds

Matthew Glynn
Zalando
Nachname mit G
Saal X1
Englisch
false
Sponsoring & Brands
Marketing & Kommunikation
Saal X3

Emotionen von der Arena auf den Asphalt: Der Sport als Wachstumstreiber für Automobilmarken

Michael Manske
Polestar
Nachname mit M
Roman Franke
Citroën Deutschland
Nachname mit F
Saal X3
Deutsch
false
Sponsoring & Brands
Wirtschaft & Gesellschaft
Saal X3

Frauensport ist kein Trend – Wie Marken mit Turnen Werte vermitteln

Xenia Raad
Ferrero
Nachname mit R
Darja Varfolomeev
Rhythmische Sportgymnastik
Nachname mit V
Boris Röder
Ursapharm
Nachname mit R
Thorsten Weiß
Deutscher Turner-Bund
Nachname mit W
Saal X3
Deutsch
false
Sponsoring & Brands
Marketing & Kommunikation
Wirtschaft & Gesellschaft
Saal X2

Sport as The Ultimate Brand Playground – Rexona's Winning Game

Emily Heath
Rexona/Sure, Unilever
Nachname mit H
Saal X2
Englisch
false
Sponsoring & Brands
Saal Z

Touchdown, Homerun, Traumtor: Die Erfolgsstrategie der Love Brand Strauss

Henning Strauss
Strauss
Nachname mit S
Saal Z
Deutsch
false
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Anreise
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Anreise
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CCH - Congress Center Hamburg
Congressplatz 1
20355 Hamburg
https://www.cch.de/besuchen/anreise
Anreise mit dem Zug
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