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Marketing & Kommunikation

Von TikTok bis Threads, von Influencern bis KI-Kampagnen – Sportkommunikation war nie schneller, direkter und kreativer. Die Vielzahl an Formaten fordert neue Strategien. Wie gelingt effektive Kommunikation im digitalen Dauerrauschen? Die SPOBIS Conference liefert Antworten und Best Cases.
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Sponsoring & Brands
Marketing & Kommunikation
Saal X2

Wie sich Uber im Sponsoring aufstellt

Christoph Weigler
Uber
Nachname mit W
Saal X2
Deutsch
false
Marketing & Kommunikation
Vermarktung
Digitalisierung
Medien
Saal X3

Zebra FC, Creator Lab, Juventus Forward: Inside Juventus’ Transformation into a Media Powerhouse

Marco Castellaneta
Juventus Football Club
Nachname mit C
Saal X3
Englisch
false
Marketing & Kommunikation
Wirtschaft & Gesellschaft
Vermarktung
Saal X1

How Triathlon became a Magnet for Investors – and what other Sports can learn

Stuart Ramsey
Professional Triathletes Organisation
Nachname mit R
Saal X1
Englisch
false
Medien
Wirtschaft & Gesellschaft
Marketing & Kommunikation
Vermarktung
Ebene Y - Masterclasses

Olympische Exoten: Wenn neue Sportarten die Bühne erobern

Speakers for this slot will follow shortly.
Ebene Y - Masterclasses
Deutsch
false
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Anreise
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CCH - Congress Center Hamburg
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