1
focus topic
300
participants
20+
speakers
2
stages


Know-How. Network. Drive.

One day, one goal: making football marketing smarter. At the SPOBIS Summit “Football,” you’ll meet the people who truly drive the club business – from the first to the third division, from sponsorship and ticketing to merchandising. Look forward to honest behind-the-scenes insights, actionable learnings for your daily work, and plenty of peer-to-peer exchange. 🚀
  • Exclusive insights: Best cases, clear learnings, and directly actionable solutions – straight from real football practice.
  • Networking with purpose: Meet decision-makers from across the entire football ecosystem and build connections that truly make a difference.
  • Interactive formats: Roundtables, fishbowls, live voting – engage directly with leading experts.
  • By clubs, for clubs: Practical, modern, immediately applicable content – designed to make your club smarter by tomorrow.


Two stages. Two perspectives. One goal.

The SPOBIS Summit combines overview and depth – with a Main Stage and a Deep Dive Stage.

Main Stage
The Main Stage focuses on overarching topics, current developments, and relevant classifications – offering guidance for the entire soccer business.
  • Generally relevant topics related to club business
  • Inspiring ideas and practical insights
  • Best cases relevant to various areas
Deep Dive Stage
The second stage – for those who want to dive deeper. Here, things get specific: clearly defined topics are discussed in focused sessions – practical, interactive, and solution-oriented.
  • Deep dive sessions on specific issues
  • Workshops and discussion formats instead of lectures
  • Inspiration plus open exchange—with room for questions, opinions, and genuine discussion
  • Hands-on learning that you can take straight back to your everyday work

Speakers & Program

Coming Soon!

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Highlights of past SPOBIS events

Secure your ticket now!

Spobis club member ticket
(Until
7/17/2025
)
299 €*
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Early-ticket
(Until
3/11/2026
)
499 €*
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17%
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Regular-ticket
(Until
)
599 €*
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Tickets Not Available

Tickets include

Access to all panels and round tables
Exclusive networking opportunities
Hands-on insights from industry leaders and experts
High-quality catering
*plus VAT


Special Location

BASE provides an extraordinary backdrop for the SPOBIS Summit: Lukas Podolski's multifunctional location combines industrial design with a very special charm – a place that exudes enthusiasm for sports! The perfect atmosphere for new ideas and excellent networking.

Impressions