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Sport-Tech

Ob smarte Wearables, neue Broadcasting-Formate oder der Einsatz von KI und VR – dutzende Milliarden Euro fließen in neue Technologien, Produkte und Ideen, die das Sporterlebnis von morgen prägen sollen. Doch wohin genau? Echte Insights und Business-Cases gibt es auf unserer Sport-Tech-Bühne.
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Sport-Tech
Tech-Park

Adidas Gaming: For the Next Generation of Sports

Thomas Wehner
Adidas
Nachname mit W
Tech-Park
Englisch
false
Sport-Tech
Musik & Entertainment
Vermarktung
Medien
Tech-Park

From Broadcast to Cinematic Live – Wie Kino-Ästhetik Live-Sport & Events neu definiert

Thomas Riedel
Riedel Group
Nachname mit R
Carsten Voßkühler
Riedel
Nachname mit V
Tech-Park
Deutsch
false
Digitalisierung
Sport-Tech
Fußball
Tech-Park

Frauenfußball-Marketing als Mehrwert: Digitale Touchpoints neu denken

Torge Cordes
WallDecaux
Nachname mit C
Jan-Luca Lossau
SV Werder Bremen
Nachname mit L
Tech-Park
Deutsch
false
Digitalisierung
Sport-Tech
Vermarktung
Tech-Park

Neues Stadion, neue DNA: Die digitale Evolution des Karlsruher SC

Achim Ittner
SAP
Nachname mit I
Luca Maibaum
Karlsruher SC
Nachname mit M
Tech-Park
Deutsch
false
Sport-Tech
Tech-Park

AI vs. The Sports Industry: How Can Marketing Teams Protect Their Brand Against Social Media Attacks?

Naveh Ben Dror
Spikerz
Nachname mit D
Tech-Park
Englisch
false
Sport-Tech
Tech-Park

Innovation, Reichweite, Business: Wie neue Sportevents zur internationalen Marke werden

David Klemperer
PRG
Nachname mit K
Thomas Harsch
Freestyle Chess
Nachname mit H
Christian Clemens
Icon League
Nachname mit C
Philipp Masurat
Oktagon MMA
Nachname mit M
Tech-Park
Deutsch
false
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